If you have an image go viral and get seen by a million people, but none of them subscribe to your email, have you really grown your audience?
No. Because without connection to your audience, you have no ability to ensure they will see your next image.
If 1000 people come see your show, love it, and leave without connecting to you in any way that you can reach them next week, you did not grow your audience at all. All you did was let 1000 people who should be in your audience walk out the door without becoming part of your audience, who loved you but did not connect with you is nothing more than 1000 missed opportunities.
You need Keyword Targeted Traffic from Google Ads, Facebook Boost, SMS Marketing, eMail Marketing, Content Marketing, Link Building, Backlinks to avoid unnecessary audience.
Video Documentary, Images and Text Description of your product or services are Digital Information. Information Technology (IT) is The Supper Power to share your new product or services. You have to Convert/ Transform these Digital Information to Digital Signal by using Search Engine Optimization (SEO). Thus search engines will understand your product or services which related to search keywords and return your Digital Information form that keyword search result. And these will build your Keyword Targeted Audience.
You can not grow your audience until you decide who will be in your audience.
How old are they? Do they live in same cities? Are they married or single? What kind of jobs do they have? What are their interests?
Then, think about what other things those people consume. Who are their favorite creators? What do they read, watch and listen to? Who do they follow on social media? What do they care about? What do they value? What motivates them?
Your content creation is the gas that fuels your audience growth. But there are two truths about content creation you need to understand.
1. Your content creation has to be Interesting.
If your content creation not Interesting. You can not trick somebody into becoming your audience.
2. You need to produce content creation on an ongoing basis.
Because audience growth is fueled by content, it's important to regularly create stuff and put it into the world. If you only put something out once every few months or once a year, your opportunity for audience growth is significantly diminished.
Creating great content is only half done!
You also must optimize that content to ensure you get the most out of it.
Once your content Search Engine Optimized, it's ready to announce the world - this is where your distribution and promotion plan comes in. Don not believe that things magically go “viral.” To grow an audience you have to be strategic about how to get your work seen.
There are two ways to get attention for your work: Earned media and Paid media.
Earned media is anything you can do to get other people with an audience to share your work with their audience. This includes press, PR, influencers, and leveraging anybody else who has the ability to tell more people about your work.
Paid media is advertising.
Every creator should use Google Ads to grow their audience using targeting keyword.
Every creator should use Facebook ads to grow their audience because it allows you to get your content in front of your exact target audience in an incredibly inexpensive way.
This is the most important step for audience growth. Remember how I said your audience isn't how many people saw your last creation, but rather how many you can count on to see your next one? That's why this audience conversion step is so crucial. Quick response who like, comment, share your creation.Tips: